Archive for the ‘social-media’ tag
The Stoller Coaster
My last day at Oregon State University is going to be September 30th. I’ve been an academic advisor and web coordinator for the College of Health and Human Sciences (HHS) since 2007. It’s been a transformative experience. The advising team, college and university leadership, peer advisors, and my advisees have taught me so much. It has been a terrific adventure!
Speaking of adventures, you may be wondering what I’m going to be doing or where I am going…
When the “Blogger hits the big time” profile came out, I had already been thinking about my career, my future, and what I wanted to do:
During the day, Eric Stoller is busy advising students in the College of Health and Human Sciences and working on web projects for the college. In the evenings and on weekends, he’s juggling everything from consulting projects to blogging to chatting with his 1,900+ Twitter followers.
“Downtime? What’s that?” he laughs.
And these days, he’s added another job to that list of tasks, as a paid blogger for the highly popular academic website, Inside Higher Ed. As one of 13 regular bloggers for the site, Stoller has begun writing at least two blog posts per week, focused on student affairs and technology.
Working as an academic advisor / web coordinator during the day and engaging in numerous consulting / speaking engagements in the evenings and/or during my vacations has made my life feel like a roller coaster — twists, turns, dips, spins, etc…hence, the “Stoller Coaster.”
I have decided that I am going to focus my energies on my consulting/writing/speaking projects.
- I plan on attending Educause in October to promote my new Inside Higher Ed blog: Student Affairs and Technology.
- I will be participating via Skype in a technology and advising session at the NACADA Annual Conference.
- In November, I will be presenting a social media super session sponsored by Sodexo at the NACAS Annual Conference. In addition to my session, I am also going to be hosting small group consultations.
My consulting efforts are going to be focused on student affairs/higher education and technology:
- Social Media and Marketing
- Web Site Statistics
- Communication Plans
- Branding
- Search Engine Optimization
- Web Site Usability/Accessibility
- Higher Education Association Technology Development and Strategy
I am thrilled to start this new adventure. It’s going to be epic!
Credit for the “Stoller Coaster” – Conzen, 2010.
Student Affairs + Technology: IHE Recap
Career Services and Social Media: Todd really says it best 
@EricStoller If there is a single Student Affairs dept that could *pwn* social media it is career services.
Todd Sanders
tsand
Let’s shift some paradigms: Introducing my new blog at Inside Higher Ed.
Challenge and Tech Support: Student Affairs practitioners and Tech Support departments…please let us be admins.
Do you YouTube? Don’t forget to add captions: Would you build a new building without an elevator? Nope… Then why would you ever create videos without captions?
George Orwell, Web Stats, and Your Site Visitors: Student Affairs + Web Stats….Nerdvana 
Blogging Student Affairs and Technology
I am thrilled to announce that I’m going to be blogging about Student Affairs and Technology for Inside Higher Ed (IHE). As an avid reader of IHE, I am very excited to join the IHE blogging team. I think that my posts on student affairs + technology will complement Joshua Kim’s blog on Technology and Learning.
Recently, I held a contest via Twitter to name my new blog. The incentive — a $100 Amazon gift card — courtesy of Inside Higher Ed. Several folks came up with interesting/creative blog names. I think the #SAChat Community provided the majority of ideas. Student Affairs folks are uber creative.
Here are my 3 favorite submissions:
- Jeff Jackson: The Stoller Strikes Back, Return of the Blogosphere, Student Affairs….I am Your Blogger
- Zack Ford: Challenge and Tech Support
- ACUHO-I (sent via DM): Binary Code of Conduct
Choosing a winner from these 3 has been extremely challenging. Star Wars references, Sanford, and an entire Association…how cool is that?!! After more than a week of deliberate (intentional ) deliberating I have decided that the winner of the gift card is:
Zack Ford’s submission made me laugh. It’s subtle….and I love subtlety. The obvious nod / homage to Nevitt Sanford warms the heart. Challenge and Support is one of my all-time favorite, and oft-used, student development theories.
It should be noted that Julie Larsen was correct…the official name of my new blog is going to be: Student Affairs and Technology. The name needed to be something that would be simple enough that any IHE reader would know exactly what it was about. The blog also needed to be search engine friendly…”Students Affairs + Technology” is simple and searchable.
Stay tuned for my first official post on Inside Higher Ed!
Honorable mention:
Julie P-Kirchmeier: Stoller: Resistance is Futile
Niki Rudolph: Epic Stoller
Justine Carpenter: Tech Tips for SAPs
Christopher Conzen: The Stoller Coaster
What I’m reading
What are you reading?
Academic Advising & Social Media
NACADA Tech in Advising Recommendations for Use of Online Social Communication in Academic Advising
The purpose of these recommendations is to provide guidance to Academic Advisors contemplating the inclusion of on-line social communication tools in their personal or programmatic advising design.
For the purposes of this discussion, Online Social Communications will be understood as externally hosted Web environments, sometimes referred to as Social Media Environments, in which information is aggregated, presented and shared. Further, where functionality exist, the environments allow you to document and filter connections between individuals, maintain profiles, support multimedia, and facilitate communication with a time shift supporting response at user-defined times. On-Line Social Communication environments include Facebook and other Online Social Networks, Twitter, YouTube, personal blogs and wiki pages. Since Facebook’s introduction in 2004, an ever-increasing number of advisors, student services specialists, academic units and universities have been leveraging the benefits of an on-line presence.
The expanding use of on-line social communication by advisors and advising offices, evidenced by numerous publications and presentations over the past five years, encouraged the NACADA Commission for Technology in Advising to proffer the following recommendations when considering inclusion of Social Communication tools in the delivery of advising information:
Resources from our ACPA Social Media session
About a week ago, I had the opportunity to co-present at the ACPA National Convention with Kenn Elmore, John Battaglino and Teri Bump. Fortunately for the four of us, we were able to secure a larger room as our session had about 60 people in attendance.
We didn’t give out handouts at our session. Our keynote slides had images on them and only a word or two. I’ve received emails from folks who attended, as well as from people who were following via the #ACPA10 Twitter backchannel, requesting a copy of our slides. While we were sans paper at our session, we were certainly not without a lot of bits of information.
Our session was titled “Wise and Connected – Demystifying Social Media for SSAOs and Directors.” We had 2 screens/lcd projectors running simultaneously during the session. On one screen was our keynote slideshow…we combined our slides like Voltron just moments before our session. On the other screen was a live stream (via wifi) of everything that was being said via Twitter using the #ACPA10 and #ACPASSAO hashtags. (Note that the ACPASSAO hashtag provided ample fodder for attendees). We even used clickers from Turning Technologies (these were the same clickers that were used at the opening of the convention). Overall, it was a very high tech, high touch session.
We live streamed all of the Twitter commentary using Twitterfall. Twitterfall has an amazing “presentation mode” that is perfect for the live streaming of tweets. The streaming screen provided probably the funniest moment (for me at least) of our session when @ACPAConvention tried to distract me! It should be noted that I did not look down, not even once. However, one of us did use a 4 letter word at one point during our session.
A lot of people wanted the link for the “Leadership Video.” I’ve dubbed said video as “Who wants to watch EDS dance on a hill?”. I wasn’t really the “lone nut” in this video, but I like to think that I could have been:
A terrific leader in Student Affairs who is utilizing social media is Kenn Elmore, Dean of Students at Boston University. If you have not yet visited the Dean of Students website at BU, please check it out. The site is a wonderful example of how social media can be integrated into a higher ed student affairs site. The folks at BU use Twitter, Facebook, Flickr and Blogs.
Did you know that you can get a lot out of Twitter without ever posting? Twitter can be a great resource for news, events and general information.
Here’s a terrific primer on “Twitter 101″ from the makers of Twitter.
Once you become an avid Twitter user, you may find that the functionality at Twitter.com doesn’t give you enough options. For “power twittering,” I would recommend that you use TweetDeck. TweetDeck is a free application that will become a staple in your Twitter diet. They even make a version of TweetDeck for the iPhone. What’s that you say? Don’t have an iPhone? Never fear, if you are a Blackberry user, I would recommend trying UberTwitter. You can even use Twitter using standard text messages via any mobile phone.
When I started talking about RSS, I noticed that folks went into an acronym sleep. For more information on RSS, Social Media, Twitter and a host of other online things, please check out Common Craft. The Common Craft videos break down complicated concepts into easily digestible informational videos.
One of my favorite uses of social media that we did not have a chance to talk about is #SAChat:
We talked a little bit about Facebook too…we packed a lot of info, entertainment, and education in our hour and fifteen. I can’t wait to do it again.
ACPA + Twitter on the BreakDrink podcast
The main topic for today’s BreakDrink podcast was the potential unification of ACPA and NASPA. ACPA President, Dr. Tom Jackson, Jr. was on the podcast to talk about his thought’s regarding the unification process.
I had asked a question on the BreakDrink blog in preparation for today’s conversation. Jeff Jackson, host of the show, asked my question about how/if Dr. Jackson had plans for using Twitter at next month’s ACPA Annual Convention. I decided to call in to the show and was able to use the Skype link on Blog Talk Radio to call into the show.
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I begin talking about the Social Media session that I’m co-presenting at ACPA 2010, Twitter, #ACPA10, the ACPA 2010 TweetUp, and #SAChat at about 28:25 in the podcast.
Please follow @ACPAPrez. Dr. Jackson readily agreed to use Twitter during the ACPA Annual Convention and I think that it would be great if he had a huge following of Student Affairs Twitterati.
NACADA Region 8 is on Twitter
The NACADA Technology Seminar at the NACADA Region 8 Conference resulted in a lot of Twitter activity. As the lead faculty at the technology seminar I was very pleased with the level of professional engagement that occurred on Twitter. Participants used Twitter hashtags (#NACADATech or #NACADAR8) to create a back channel of connectivity. It was inspiring to see so many of the technology seminar participants using their Twitter skills during the conference. Hundreds of NACADA-related tweets were generated!
Here are the top contributors:
#NACADATECH:
@ericstoller (24)
@oakvich (23)
@UOAdvDir (15)
@sally_garner (14)
@laurapasquini (13)
@mavet (7)
@yojpoj (5)
@OSUMary (4)
@tbump (4)
@dmmoos (3)
@OSU_UESP (3)
@stephaniehambli (3)
#NACADAR8:
@ericstoller (25)
@kurtxyst (23)
@cschwenn (15)
@oakvich (15)
@sally_garner (13)
@UOAdvDir (7)
@ReaAdvising (5)
@laurapasquini (3)
@OSU_UESP (3)
@AdvisorLoftis (2)
@BilOregon (2)
@carmenincalgary (2)
@OGPY (2)
PS: Thanks to Julie Meloni for providing me with the NACADA hashtag stats.
Sustaining social media strategies
I was checking out the Twittersphere the other day via TweetDeck when I noticed a rather edgy tweet by Brad J Ward:
How sustainable is your social web strategy? 4 tweets since June from @elginspartans. Just some food for thought. via @bradjward
Brad’s tweet got me thinking about how I approach the Twitter accounts that I manage for OSU’s College of Health and Human Sciences. We have two accounts: HHS Advising and OSU HHS. My personal Twitter account, @ericstoller, is not affiliated with the HHS accounts. I keep everything separate during the work day with the help of CoTweet. If I am on vacation, out sick, etc., our web team can access CoTweet and post on the HHS Twitter accounts. Our social media strategy in HHS is not predicated upon the social media following of any one individual. It’s a team effort. It’s an organizational strategy that will (hopefully) continue regardless of individual personnel ebb and flow.
Student Affairs Practitioners and Twitter
Tweet, tweet, tweet: Student Affairs is on Twitter
A microblogging phenomenon known as Twitter has recently rocketed into popular consciousness. In existence for 3 years, Twitter is not exactly the newest social networking site. However, it was in 2009 that Twitter’s mainstream notoriety occurred. Twitter users in Iran produced thousands of microblog posts informing the world of post-election protests. Ashton Kutcher and CNN held a contest to see which of their popular accounts could garner the most followers. Oprah and Ellen began tweeting this year. Even President Obama utilized Twitter as part of a successful election communications strategy. Twitter provides a content platform that can be used for personal tweets, organizing, event updates, networking, content syndication and research.
What does Twitter have to do with Student Affairs and its practitioners?
The answer to how Twitter is relevant to Student Affairs practitioners is stunningly simple: communication. Hundreds of higher education institutions, senior leaders within those organizations, and social media savvy faculty/staff/students are posting 140 character microblog updates to Twitter on a daily basis. Twitter provides a conduit for a wide variety of communication-based applications that Student Affairs professionals can utilize.
