Crafting a consultancy

What I’ve been up to…

Blogging, tweeting, learning, running, writing, reading, listening, cooking, speaking, volunteering, traveling, consulting, and sleeping.

It’s been 8’ish months since I last gave an update on the blog. Once again, I’ve been quite busy (in a good way). In fact, being busy as a consultant is always a good thing. I’ve spoken at events all over the UK, gave a keynote to an international audience in Mallorca, Spain, and traveled back to the United States to consult with two of my favorite higher education clients.

By the way, as I am constantly crafting my consultancy, here’s my latest description on what I do for a living:

I teach individuals and organizations (usually universities and colleges, but sometimes businesses too) how to communicate more effectively using digital channels. Effective communication via social media includes all things related to marketing, recruitment, student engagement/experience, career development, alumni relations, identity development, “customer” service, teaching/learning, and organizational change.

[Complete list of consulting/speaking engagements thus far for 2016]

Lastly, I have to give a huge shout-out to Jisc for inviting me to speak at their annual DigiFest conference in Birmingham. Definitely one of the neatest events that I’ve ever been to…so much technology!

Student Services, Social Media, Yik Yak, and Engagement

Jisc

One of the first UK higher education organizations that I found whilst researching UK HE + technology was Jisc. After attending a couple of their events and connecting with their social media team, I was invited to share my thoughts on social media, student services, Yik Yak, and digital engagement. Here are excerpts and links to those posts:

Enhancing student services with digital engagement

Student services teams that capitalise on the reach and utility of digital channels have an opportunity to enhance their work, create campus connections, and lead the way for successful student experiences.

Yik Yak – the rise of anonymous geo-social connectivity

For now, Yik Yak is the dominant player in the anonymous geo-social mobile app space. Educators should learn how to use Yik Yak today as preparation for the next big thing. I’ve been posting, up-voting, and down-voting on Yik Yak. Sure, the anonymous aspect is a bit different compared to my preferred social media channels, but at least I can be confident that I’m engaging in lifelong learning in the digital realm.

Why educators can’t live without social media

There are enhanced educational opportunities that come from getting digital. Educators who are student-focused will always be ready for the challenges of the present and the opportunities of the future. It’s up to institutions to provide support, resources, and rewards to those who are using social media to benefit the learners that they serve. So let’s get digital in order to get learning.