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8 Speaking/Consulting Engagements in February

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This month has been jam-packed with speaking and consulting engagements. One of my favorite moments on this month-long set of trips was when the Chancellor of Indiana University Southeast took a picture of one of my slides during my social media / digital identity presentation.

Written by Eric Stoller

February 27th, 2014 at 11:15 am

Digital Identity Keynote at Curry College

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Eric Stoller - Digital Identity Development keynote

I started 2013 off with a digital identity talk at Curry College for their Career Services Conference for Seniors. They were an awesome group! I’ve included the video of my talk, my slides, and a Storify from the event:

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Written by Eric Stoller

June 21st, 2013 at 6:16 pm

The Mobile Campus Revolution: It’s Not Rocket Science, It’s Star Wars

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Mobile-Eric-Stoller

In addition to writing a couple of blog posts for InsideHigherEd while at Blackboard World, I also managed to put on a session about “The Mobile Campus Revolution.”

The fine folk from echo360 were on hand to record my talk with their lecture capture tech.

In order to embed the lecture capture content, I had to embed it in a separate page:
The Mobile Campus Revolution: It’s Not Rocket Science, It’s Star Wars

*Amazing sketchnote art courtesy of Gerren Lamson

**Sadly, there wasn’t any Red Bull available at the New Orleans Convention Center…an alternative energy beverage was consumed during the taping of this talk.

AACRAO Technology Conference Plenary

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Slides from my recent talk at the AACRAO Technology Conference in Chicago.

Here’s part of the description from my talk…I covered a lot in 60 minutes!

Technology: Where are we today? Where are we going tomorrow?
Responsive web design, mobile apps, early alert systems, “big” data, privacy and social media are all topics that are extremely relevant to the work of admissions and registrars professionals.

However, regardless of the technology tools, we have to remember this too:

Resources, links, videos, etc, after the jump.

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Be Different, Be Daring, Be Bold

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On a whim, I picked up a copy of the recent edition of the Atlantic while in a long-forgotten airport terminal. The cover provoked me by implying that Facebook was making us lonely. Always looking for things that challenge my thinking, I gladly dove into the magazine. Surprisingly, the article that really resonated with me the most in the mag was a profile of Jonathan Blow, titled “The Most Dangerous Gamer.” Blow is wicked smart and he’s kind of a smartass. Both are qualities that I appreciate. The profile is exceptionally captivating. However, the last paragraph connected with my head and heart like an underwater sonic boom. Chills and moist eyes. Resonance.

Which, in a sense, is just what he is—a spiritual seeker, questing after truth in an as-yet-uncharted realm. These are the terms in which he sees his art. “People like us who are doing something a little different from the mainstream have each picked one direction that we strike out in into the desert, but we’re still not very far from camp,” he told me. “There’s just a huge amount of territory to explore out there—and until you have a map of that, nobody can say what games can do.”

I recently gave a talk on “Influencing Student Affairs By Quitting My Job” at the 140cuse conference. I hope that what I am doing, what I have done, is different. I’ve picked a direction and I’ve struck out on a journey that has no simplistic rulebook.

Jonathan Blow does what he does because it feels right. He sees things differently and then acts upon that vision. Pretty inspirational stuff. Think about it.

Written by Eric Stoller

April 27th, 2012 at 1:59 pm

CAMEX 2012: Creating Customer Connections with Social Media

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Slides from my social media educational session at this year’s CAMEX event in Salt Lake City, Utah. I gave a 60 minute talk about how campus stores can use social media for strategic communications and marketing. Additionally, I led more than 14 hours of social media consultation sessions with campus store representatives.

Resources from both my talk and consulting sessions are available after the jump. Read the rest of this entry »

Written by Eric Stoller

March 8th, 2012 at 2:28 pm

Campus Auxiliary Services Social Media Marketing Short Course

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NACAS-campus-auxiliary-services-marketing

The campus auxiliary services social media and marketing short course that I created and presented for NACAS is now available for sale.

Are you or your staff tasked with managing or leveraging your organization’s social media / marketing ventures?

Social media is no longer an add-on for campus auxiliary marketers. Facebook, Twitter, and YouTube are now part of the traditional marketing mix. This two-part short course will teach you how to successfully leverage social media tools, mobile apps, and location-based services for sustainable auxiliary services marketing.

You’ll learn the latest strategies for creating a social media listening station and will learn how to effectively utilize: Facebook Places, Twitter Fast Follow, Foursquare, YouTube, SCVNGR, and QR Codes.

There were 64 institutions that signed up for the live webinar and over 500 total attendees. Feedback has been overwhelmingly positive. The questions that I received from participants were tremendous. The short course is 2 hours of strategy combined with auxiliary services specific social media and marketing information.

Campus Auxiliary Services Marketing in 2011: Social Media, Mobile Apps, and Sustainable Strategies for Success

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NACAS-campus-auxiliary-services-marketing

I’m pleased to announce that I will once again be teaming up with NACAS to present information/strategies for campus auxiliary services marketers:

Are you or your staff tasked with managing or leveraging your organization’s social media / marketing ventures?

Social media is no longer an add-on for campus auxiliary marketers. Facebook, Twitter, and YouTube are now part of the traditional marketing mix. This two-part short course will teach you how to successfully leverage social media tools, mobile apps, and location-based services for sustainable auxiliary services marketing.

You’ll learn the latest strategies for creating a social media listening station and will learn how to effectively utilize: Facebook Places, Twitter Fast Follow, Foursquare, YouTube, SCVNGR, and QR Codes.

Campus Auxiliary Services Marketing in 2011:
Social Media, Mobile Apps, and Sustainable Strategies for Success with Eric Stoller

Part 1: Feb 22, 2:00PM – 3:00PM EST
Part 2: March 1, 2:00PM – 3:00PM EST
*Includes some pre- and mid-event “homework.”

In partnership with NACAS – the largest auxiliary services support organization serving higher education.

AACRAO Consulting

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AACRAO Consulting

The re-designed AACRAO Consulting (AC) website is now up and running. The site uses WordPress as its content management system (cms). The AC site is set up just like a blog with posts in reverse chronological order and pages for static content.

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Written by Eric Stoller

July 9th, 2007 at 5:46 pm

Albany Visitors Association

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albany visitors association website wordpress content management system

The re-designed Albany Visitors Association website is now up and running. The site uses WordPress as its content management system (cms). The homepage is a static WordPress page while the “Blog” link points to another page that functions like a blog (posts in reverse chronological order).

wordpress logo

Site search, site map, context-based page titles, and a user-friendly contact form are just a few of the new components on the new site.

Written by Eric Stoller

June 24th, 2007 at 5:51 pm

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