Eric Stoller's blog

In addition to writing a couple of blog posts for InsideHigherEd while at Blackboard World, I also managed to put on a session about “The Mobile Campus Revolution.”

The fine folk from echo360 were on hand to record my talk with their lecture capture tech.

In order to embed the lecture capture content, I had to embed it in a separate page:
The Mobile Campus Revolution: It’s Not Rocket Science, It’s Star Wars

*Amazing sketchnote art courtesy of Gerren Lamson

**Sadly, there wasn’t any Red Bull available at the New Orleans Convention Center…an alternative energy beverage was consumed during the taping of this talk.

Slides from my recent talk at the AACRAO Technology Conference in Chicago.

Here’s part of the description from my talk…I covered a lot in 60 minutes!

Technology: Where are we today? Where are we going tomorrow?
Responsive web design, mobile apps, early alert systems, “big” data, privacy and social media are all topics that are extremely relevant to the work of admissions and registrars professionals.

However, regardless of the technology tools, we have to remember this too:

So many of our technology challenges in #HigherEd stem from issues w/ organizational culture & change management. #tech12

— Eric Stoller (@EricStoller) July 2, 2012

Resources, links, videos, etc, after the jump.

Read the rest of this entry »

Slides* from my social media education session at this year’s NAFSA event in Houston, TX:

Social media represents an ever-changing set of communications tools, challenges, and opportunities. This session covers techniques for assessment, goal setting, and metrics for success. Additionally, participants learn about how Google Plus might be more influential than Facebook and why sites like Orkut, VK, and Renren are important.

Videos & Links that I shared in my talk are available after the jump.
Read the rest of this entry »

It’s official…I’ll be speaking at Blackboard’s annual users conference – BbWorld – in New Orleans. The topic for this talk is mobile + higher education. And, because I’m such an uber nerd, I’ll also be doing my best to incorporate Star Wars into my 55 minute talk. The kind folk at Blackboard wrote up a blog post intro’ing my participation…Blackboard Mobile is definitely a cool segment! Here’s the session description:

The Mobile Campus Revolution: It’s Not Rocket Science, It’s Star Wars

Want to better engage your current (and prospective) students? Building bigger Death Stars is not the answer – instead, be a better Ewok! Eric Stoller is a nationally known thought leader, speaker, author, consultant and blogger in the areas of higher education, student affairs, and technology. Join this avowed student affairs radical as he discusses the human-centered technology revolution and mobile’s critical role at the center of the student experiences on campus.

May the force be with you!

Slides from my social media educational session at this year’s CAMEX event in Salt Lake City, Utah. I gave a 60 minute talk about how campus stores can use social media for strategic communications and marketing. Additionally, I led more than 14 hours of social media consultation sessions with campus store representatives.

Resources from both my talk and consulting sessions are available after the jump. Read the rest of this entry »

The campus auxiliary services social media and marketing short course that I created and presented for NACAS is now available for sale.

Are you or your staff tasked with managing or leveraging your organization’s social media / marketing ventures?

Social media is no longer an add-on for campus auxiliary marketers. Facebook, Twitter, and YouTube are now part of the traditional marketing mix. This two-part short course will teach you how to successfully leverage social media tools, mobile apps, and location-based services for sustainable auxiliary services marketing.

You’ll learn the latest strategies for creating a social media listening station and will learn how to effectively utilize: Facebook Places, Twitter Fast Follow, Foursquare, YouTube, SCVNGR, and QR Codes.

There were 64 institutions that signed up for the live webinar and over 500 total attendees. Feedback has been overwhelmingly positive. The questions that I received from participants were tremendous. The short course is 2 hours of strategy combined with auxiliary services specific social media and marketing information.

I’m pleased to announce that I will once again be teaming up with NACAS to present information/strategies for campus auxiliary services marketers:

Are you or your staff tasked with managing or leveraging your organization’s social media / marketing ventures?

Social media is no longer an add-on for campus auxiliary marketers. Facebook, Twitter, and YouTube are now part of the traditional marketing mix. This two-part short course will teach you how to successfully leverage social media tools, mobile apps, and location-based services for sustainable auxiliary services marketing.

You’ll learn the latest strategies for creating a social media listening station and will learn how to effectively utilize: Facebook Places, Twitter Fast Follow, Foursquare, YouTube, SCVNGR, and QR Codes.

Campus Auxiliary Services Marketing in 2011:
Social Media, Mobile Apps, and Sustainable Strategies for Success with Eric Stoller

Part 1: Feb 22, 2:00PM – 3:00PM EST
Part 2: March 1, 2:00PM – 3:00PM EST
*Includes some pre- and mid-event “homework.”

In partnership with NACAS – the largest auxiliary services support organization serving higher education.