I started 2013 off with a digital identity talk at Curry College for their Career Services Conference for Seniors. They were an awesome group! I’ve included the video of my talk and a Storify from the event:
Tag: consulting
The Mobile Campus Revolution: It’s Not Rocket Science, It’s Star Wars
In addition to writing a couple of blog posts for InsideHigherEd while at Blackboard World, I also managed to put on a session about “The Mobile Campus Revolution.”
The fine folk from echo360 were on hand to record my talk with their lecture capture tech.
In order to embed the lecture capture content, I had to embed it in a separate page:
The Mobile Campus Revolution: It’s Not Rocket Science, It’s Star Wars
*Amazing sketchnote art courtesy of Gerren Lamson
**Sadly, there wasn’t any Red Bull available at the New Orleans Convention Center…an alternative energy beverage was consumed during the taping of this talk.
AACRAO Technology Conference Plenary
Slides from my recent talk at the AACRAO Technology Conference in Chicago.
Here’s part of the description from my talk…I covered a lot in 60 minutes!
Technology: Where are we today? Where are we going tomorrow?
Responsive web design, mobile apps, early alert systems, “big†data, privacy and social media are all topics that are extremely relevant to the work of admissions and registrars professionals.
However, regardless of the technology tools, we have to remember this too:
So many of our technology challenges in #HigherEd stem from issues w/ organizational culture & change management. #tech12
— Eric Stoller (@EricStoller) July 2, 2012
Resources, links, videos, etc, after the jump.
CAMEX 2012: Creating Customer Connections with Social Media
Slides from my social media educational session at this year’s CAMEX event in Salt Lake City, Utah. I gave a 60 minute talk about how campus stores can use social media for strategic communications and marketing. Additionally, I led more than 14 hours of social media consultation sessions with campus store representatives.
Resources from both my talk and consulting sessions are available after the jump. Continue reading CAMEX 2012: Creating Customer Connections with Social Media
Campus Auxiliary Services Social Media Marketing Short Course
The campus auxiliary services social media and marketing short course that I created and presented for NACAS is now available for sale.
Are you or your staff tasked with managing or leveraging your organization’s social media / marketing ventures?
Social media is no longer an add-on for campus auxiliary marketers. Facebook, Twitter, and YouTube are now part of the traditional marketing mix. This two-part short course will teach you how to successfully leverage social media tools, mobile apps, and location-based services for sustainable auxiliary services marketing.
You’ll learn the latest strategies for creating a social media listening station and will learn how to effectively utilize: Facebook Places, Twitter Fast Follow, Foursquare, YouTube, SCVNGR, and QR Codes.
There were 64 institutions that signed up for the live webinar and over 500 total attendees. Feedback has been overwhelmingly positive. The questions that I received from participants were tremendous. The short course is 2 hours of strategy combined with auxiliary services specific social media and marketing information.
Campus Auxiliary Services Marketing in 2011: Social Media, Mobile Apps, and Sustainable Strategies for Success
I’m pleased to announce that I will once again be teaming up with NACAS to present information/strategies for campus auxiliary services marketers:
Are you or your staff tasked with managing or leveraging your organization’s social media / marketing ventures?
Social media is no longer an add-on for campus auxiliary marketers. Facebook, Twitter, and YouTube are now part of the traditional marketing mix. This two-part short course will teach you how to successfully leverage social media tools, mobile apps, and location-based services for sustainable auxiliary services marketing.
You’ll learn the latest strategies for creating a social media listening station and will learn how to effectively utilize: Facebook Places, Twitter Fast Follow, Foursquare, YouTube, SCVNGR, and QR Codes.
Part 1: Feb 22, 2:00PM – 3:00PM EST
Part 2: March 1, 2:00PM – 3:00PM EST
*Includes some pre- and mid-event “homework.”
In partnership with NACAS – the largest auxiliary services support organization serving higher education.
AACRAO Consulting
The re-designed AACRAO Consulting (AC) website is now up and running. The site uses WordPress as its content management system (cms). The AC site is set up just like a blog with posts in reverse chronological order and pages for static content.
Albany Visitors Association
The re-designed Albany Visitors Association website is now up and running. The site uses WordPress as its content management system (cms). The homepage is a static WordPress page while the “Blog” link points to another page that functions like a blog (posts in reverse chronological order).
Site search, site map, context-based page titles, and a user-friendly contact form are just a few of the new components on the new site.
Minor mac mistake musing
I made my first minor (some might call it “major”) Mac mistake last Thursday. I was traveling to Washington, DC for a client meeting/presentation/training via the Portland Airport (PDX). Wednesday night I had packed my MacBook Pro, power brick, headphones, iPod, and wireless mouse.
Continue reading Minor mac mistake musing