Some thoughts about college students and Yik Yak

My latest post for Inside Higher Ed gives you a bit of info about the “hot mess” that is the anonymous app – Yik Yak.

CAMEX 2012: Creating Customer Connections with Social Media

Slides from my social media educational session at this year’s CAMEX event in Salt Lake City, Utah. I gave a 60 minute talk about how campus stores can use social media for strategic communications and marketing. Additionally, I led more than 14 hours of social media consultation sessions with campus store representatives.

Resources from both my talk and consulting sessions are available after the jump. Continue reading CAMEX 2012: Creating Customer Connections with Social Media